Current:Home > reviewsBeyoncé, Tina Knowles tap Victoria Monét for new Cécred hair care video -AssetBase
Beyoncé, Tina Knowles tap Victoria Monét for new Cécred hair care video
View
Date:2025-04-25 20:02:27
Beyoncé has been teaming up with other prominent figures in the name of hair care,́TinaKnowlestapVictoriaMonétfornewCé and now another Grammy Award winning singer is the latest special guest to receive the ultimate Cécred experience.
In a new video titled "Who's in the Cécred Salon," Victoria Monét test outs different Cécred hair care products with the help of Beyoncé's mom, Tina Knowles, and the brand's Director of Education Dr. Kari Williams.
During her Cécred experience, the "On My Mama" singer talks about her hair journey with Knowles and her goals for the future while trying out products such as Cécred's clarifying shampoo and the fermented rice and rose protein treatment.
Throughout the video, Mama Knowles and Monét share some candid moments together. And it's evident the singer is well-pleased with the end result of her hair after the treatment.
Of course, Monét is just the latest name big name to use Cécred products. The hair company has featured other well-known figures in their product campaigns and in the chair, including Naomi McPherson of the music group MUNA and a beauty influencer who goes by the name MakeupShayla.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
As fans know, the "Ya Ya" singer released her hair care line in February. She first teased the new hair venture last May on Instagram while opening up about the impact of growing up in her mom's hair salon.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," Beyoncé wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy."
Since its launch, the acclaimed line has won over fans of all hair types and has boasted of its products winning awards from beauty brands such as Women's Health magazine.
Follow Caché McClay, the USA TODAY Network's Beyoncé Knowles-Carter reporter, on Instagram, TikTok and X as @cachemcclay.
veryGood! (77)
Related
- Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
- Yes, Pete Davidson's Dating History Was Stacked Well Before He Was Linked to Madelyn Cline
- A populist ex-premier who opposes support for Ukraine leads his leftist party to victory in Slovakia
- In France, workers build a castle from scratch the 13th century way
- The Grammy nominee you need to hear: Esperanza Spalding
- 1 mountain climber's unique mission: to scale every county peak in Florida
- European soccer body UEFA’s handling of Russia and Rubiales invites scrutiny on values and process
- Fire erupts in a police headquarters in Egypt, injuring at least 14 people
- Global Warming Set the Stage for Los Angeles Fires
- Taiwan unveils first domestically made submarine to help defend against possible Chinese attack
Ranking
- Backstage at New York's Jingle Ball with Jimmy Fallon, 'Queer Eye' and Meghan Trainor
- Emergency services on scene after more than 30 trapped in church roof collapse
- Attorney General Garland says in interview he’d resign if Biden asked him to take action on Trump
- NFL in London highlights: How Trevor Lawrence, Jaguars topped Falcons in Week 4 victory
- The White House is cracking down on overdraft fees
- A California professor's pronoun policy went viral. A bomb threat followed.
- Steelers QB Kenny Pickett suffers knee injury vs. Texans, knocked out of blowout loss
- Maldives opposition candidate Mohamed Muiz wins the presidential runoff, local media say
Recommendation
Moving abroad can be expensive: These 5 countries will 'pay' you to move there
Polish opposition head Donald Tusk leads march to boost chances to unseat conservatives in election
Grant program for Black women entrepreneurs blocked by federal appeals court
For National Coffee Day, see top 20 US cities for coffee lovers
Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
Young Evangelicals fight climate change from inside the church: We can solve this crisis in multiple ways
Nebraska is imposing a 7-day wait for trans youth to start gender-affirming medications
Polish opposition head Donald Tusk leads march to boost chances to unseat conservatives in election